This course provides a comprehensive understanding of planning and implementing effective content marketing. Participants will learn about content planning, storytelling, content calendars, and performance measurement.
MODULE 1: INTRODUCTION TO CONTENT MARKETING
MODULE 2: AUDIENCE TARGETING & CONTENT STRATEGY
MODULE 3: CONTENT CREATION & STORYTELLING
MODULE 4: CONTENT DISTRIBUTION & CHANNEL STRATEGY
MODULE 5: CONTENT PERFORMANCE & ANALYTICS
MODULE 6: CONTENT MARKETING ACTION PLAN
Content Marketing Executive
Social Media Strategist
Brand Content Creator
Digital Marketing Assistant
Marketing Communications Executive
2 days
Classes are conducted via Online (Virtual Learning) or Physical (Classroom-Based Training), depending on program requirements and participant preference.
